Dear friends of sport,

These last weeks have been quite eventful, especially in the world of start-ups: we saw the first UEFA Start-Up Challengekick off, an exclusive 12-week accelerator programme designed for early- and extension-stage start-ups with ambitions to impact football positively, and implemented in partnership with ThinkSport. Seven young companies were selected after an intense pitch day in mid-February. They will be mentored by senior business leaders from UEFA and experts from ThinkSport’s network, get the opportunity to test and demonstrate products/services in live environments as well as gain access to potential investors through their participation at THE SPOT. Speaking of, we have also just published (...)