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The SPOT...outside the box

The SPOT...outside the box is a new initiative, uniting the creative imagination and expertise of business, sport, academia, media, IOs, NGOs, as well as the public. Designed to showcase and promote innovative ideas, products, companies, and best practice, the two-day, international event will engage diverse sectors from Switzerland and beyond, for collaboration, inspiration, and a uniquely enthralling experience.

Launched by ThinkSport, and the first event of its kind to be held in the Olympic Capital Lausanne, The SPOT aims to stimulate progress in sport by bringing together original ideas and the latest innovations from both inside and outside the sports industry. 

With the unique concentration of international sports organisations/federations located in the area, as well as the large number of local business and academic institutions with an interest in sport, the idea of creating a place to combine this expertise, debate and challenge the status quo, and allow people to make connections beyond their 'comfort zone', was too intriguing to pass up.

The inaugural edition of the annual two-day event will take place from 15 to 16 May 2018 at the SwissTech Convention Center in Lausanne, Switzerland, and will focus on the following themes:

Connected Sport
New technology, data analytics, connected venues

New Sport
Latest sporting trends, global expansion of e-sports, e-sports convergence

Performance & Health
Human enhancement & nutrition, latest equipment, materials & design, sporting innovations and knowledge transfer

Media & Marketing
Artificial intelligence, augmented reality, the Cloud, OTT & sponsors, digital security



The SPOT...outside the box will be just that -- an out-of-the-ordinary experience transporting you...outside the box, by offering:

A marketplace and demo zone, where participants will be able to present and experience innovative products and ideas;

Numerous networking opportunities designed to create and facilitate cross-sector partnerships and projects;

An unconventional conference and workshop programme, connecting participants with pioneers in innovation for challenging conversations and inspired thinking

A start-up contest for new entrepreneurs in the industry, where emerging companies will be invited to sign up to introduce their business ideas before the event. Shortlisted start-ups will then pitch their ideas in front of an audience of potential investors, during the final day of the event

Whether you come from the sports industry or other sectors, from Switzerland or abroad, The SPOT will be a must-attend event for everybody with an interest or stake in sport, physical activity and technology, and for those keen to think outside the box.


Additional information about The SPOT will be available in the new year. If you would like to be kept informed about our plans as they develop, leave us your email adress below and join our gang of interested 'Innovation Spotters'.
Registration is open, and early bird rates will be available for registrations received before 15 February, 2018.

Stay in touch with us to receive the latest updates on The SPOT



Co-organised by


Academic & Public Partners