30.05.2023 Human capital and the future success of sport: zoom on THE SPOT 2023 fishbowl
From international and national governing bodies to clubs, leagues, unions, sports apparel, broadcasting to sports agencies – the sport industry is broad and complex. It also represents one of the biggest talent engines in the world powered by athletes, coaches, administrators, executives, media, journalists and many more. But what culture, leadership, and talent will help the sports industry remain relevant and compete for attention among consumers of the future? What can former athletes contribute beyond the playing field?